Established in 1990, Rendition Homes has proven over the years to be one of Adelaide’s most reputable and leading volume builders. 

In mid 2024, Super-Duper was appointed as the sole creative agency to introduce the brand to a more affluent audience with its emphasis on quality, custom homes.  

As a result, we undertook a complete overhaul of all its existing comms including a brand new positioning, branding, logo, website, brochures, signage, out of home, radio, and socials. 

In doing so, we strategically added an emotive element to the brand and introduced insightful words and images that resonate with the target audience. 

At every touch point, all collateral was simplified to reflect and reinforce the sophistication and style that you’ll discover with a customised Rendition Home. 

PROJECT SCOPE: CREATIVE, BRAND PROPOSITION, BRAND IDENTITY, GRAPHIC DEISIGN, CAMPAIGN, PRINT, RADIO